Why does our fine city have such a penchant for tearing down some of the coolest-looking buildings ever constructed? Case in point, the Venetian-inspired Memphis Steam Laundry building, designed by noted architect Nowland Van Powell.
Begun by Jules Rozier way back in 1882, the Memphis Steam Laundry Company operated downtown for many years before moving to 941 Jefferson in 1927. Except for Dryve Cleaners, laundries aren’t usually noted for their architecture, but for some reason, Powell — at the time the principal designer for architect E.L. Harrison — decided that this normally humdrum industrial building should be modeled after the Doges’ Palace in Venice — much like the north wing of the Lauderdale Mansion. The facade was just slathered with patterned brickwork, elaborate arches, and terra-cotta ornamentation. The sides and back, however, were just plain brick. Much like the north wing of the Lauderdale Mansion. Hey, we had to cut costs somewhere.
“Few cities are lucky enough to have a genuine Venetian palace in which the citizens can have their shirts laundered,” wrote Eugene Johnson and Robert Russell in Memphis: An Architectural Guide. “What connection Harrison and Powell saw between cleanliness and Venetian Gothic we shall probably never know.”
